Digital Claims: Is It More Than Just a Payout?

Digital Claims: Is It More Than Just a Payout?

For the most part, insurance carriers haven’t really viewed the claims process in a positive light, as it is complex (especially with a multiparty property and casualty claim), tedious (lots of data and fact gathering), and filled with suspicion (carriers thinking that policyholders could be trying to defraud them and policyholders thinking that carriers could be trying to pay less than what they are entitled to). Because of these factors, carriers have often viewed the claims process as more of a necessary evil than an opportunity to deliver a better experience to policyholders.

Well, it’s safe to say that carriers’ mindset on the claims process has shifted in recent years as a wide range of InsurTech vendors has emerged to enable a better claims experience. These vendors offer solutions that can minimize the tedium, lessen the complexity, and lower suspicion for both parties, all of which ultimately contribute to a better claims process for policyholders (and carriers as well).

Carriers can access InsurTech solutions that allow automated first notice of loss intakes, deploy drones to conduct property inspections, empower claimants to upload photos or videos of damaged property, use telematics to determine exactly the extent of damage a car or home has incurred, or leverage artificial intelligence to detect fraud. Many of these solutions are focused on delivering an efficient process and include chatbots or flow management software.    

Beyond process is the ever-increasing number of data sources that carriers can use to arrive at a more accurate claims decision more quickly than ever. These data sources are not limited to standard data, such as property characteristics or vital statistics. These sources can include data such as weather data, social media data, and geolocational data—all of which can be used to more fully inform carriers about the people behind the claims, conditions at the time a loss was incurred, or the true value of the contents lost. While data on its own is nice, analytics that can draw out meaningful insights about a claim is divine. This is where the evolution of digital claims is heading.

But the mere existence of these capabilities does not mean that carriers are embracing them widely. It would be fair to say that a majority of insurance carriers have only begun to explore using these InsurTech solutions, and a majority of those carriers that have gone beyond exploration have only embedded a limited number of these techniques into their claims processes. Indeed, there is a long way to go for carriers to embrace a holistic solution that makes the claims process less tedious, less complex, and more transparent.

The Silicon Valley Insurance Accelerator (SVIA) will host its annual InsurTech Fusion Summit: Rise of a Digital Insurance Industry on June 18 and 19, 2019, in San Francisco. Digital claims will be a main topic of conversation with many new data elements and technologies being discussed. Don’t miss the opportunity to learn how to take the next step in building a better claims experience through digital tools.

Register now at www.insurtechfusion.com and get 15% off of your registration using the code JAYS15. Aite Group and SVIA look forward to seeing you there and helping you take the next step in your digital transformation journey.

Jay Sarzen, P&C Consulting and Research Lead, Aite GroupDigital Claims: Is It More Than Just a Payout?
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Underwriting: The Dangers of Data and Discrimination

Underwriting: The Dangers of Data and Discrimination

On January 18, 2019, New York’s Department of Financial Services (DFS) issued Circular Letter No. 1 (2019) to advise life insurers regarding the type of data that they may use when underwriting policies. The guidance was released after the DFS conducted an investigation into insurers’ underwriting practices, which followed reports that it had received of the emergence and use of “unconventional” data sources within the industry.  The guidance—summarized below—will be of particular interest to InsurTech start-ups, as well as established carriers seeking to use new sources of data to underwrite risks.

Circular Letter No. 1 identifies two primary areas of concern regarding the use of external data (e.g., data—such as a credit card rating—that is not directly related to an applicant’s medical condition), algorithms and predictive models in the life insurance space. First, the use of such tools might unlawfully discriminate against protected classes of consumers. Second, such tools often lack transparency for consumers.

Unlawful Discrimination

 

New York Insurance Law Article 26 prohibits the use of, among other things, race, color, creed and national origin in underwriting.

The DFS’ investigation uncovered that life insurers used the following sources of external data in connection with underwriting policies: geographical data, homeownership data, credit information, educational attainment, licensures, civil judgments, and court records. According to the DFS, all of these sources of data have the potential to reflect “disguised and illegal race-based underwriting.” The DFS stated that other external data that it found in use, such as retail purchase history, social media or Internet activity, geographic location tracking, condition and type of applicant’s electronic devices (and software), and an applicant’s appearance in photos, also have a “strong potential to have a disparate impact on the protected classes identified under New York and federal law.

In light of these issues, the DFS provided, among other guidance, the following principles:

  • An insurer must determine that external sources do not collect or utilize prohibited criteria.
  • An insurer may not simply rely on a vendor’s claim of nondiscrimination or the proprietary nature of the third-party process.
  • An insurer may not use an external source, unless it can establish that it is not unfairly discriminatory. In so doing, an insurer should consider the following questions:  
    • Is the underwriting supported by generally accepted actuarial principles?
    • Is there a valid explanation for the differential treatment of similarly situated applicants reflected by the underwriting guideline that is derived (in whole or in part) from external data sources?

 

Consumer Disclosure/Transparency

 

Pursuant to New York Insurance Law Section 4224(a)(2), insurers must notify the insured or potential insured of the right to receive the specific reason(s) for a declination, limitation, rate differential or other adverse underwriting decision.

The DFS reiterated that an insurer may not rely on the proprietary nature of a third-party vendor’s algorithmic processes to justify a lack of specificity related to an adverse underwriting action, and that insurers must also provide notice to, and obtain consent from, consumers to access external data, where required by law or regulation.  According to the DFS, the failure to adequately disclose to a consumer the material elements of an algorithmic underwriting process (and the external data sources upon which it relies) may constitute an unfair trade practice under New York Insurance Law Article 24.

Conclusion

 

On the one hand, insurers are in the business of discrimination—a healthy 20-year-old will expect to pay less for life insurance than an ailing 90-year-old. On the other hand, there are legally mandated limits to the nature and type of discrimination allowed. Within this framework, the boundaries of permissible discrimination are often far from clear. The DFS’ latest guidance indicates that not only is it closely monitoring companies’ compliance with underwriting rules, but also that it believes that insurers may run afoul of the law by using criteria that has a “disparate impact” on a protected class—an issue that has received significant attention in the homeowners’ insurance industry, but comparatively less with respect to other lines of insurance. This development highlights the need for companies to review their underwriting models to ensure that they are actuarially sound and do not unfairly discriminate against a protected class.

The Circular is a bellwether for further action, including targeted enforcement investigations, by DFS.  DFS has made it clear that it expects insurers to independently audit those data sources to assure they do not collect or use impermissible data and to verify not only the actuarial soundness of guidelines that use that data, but also evaluate whether those guidelines have an adverse disparate impact on protected classes.

Shawn Hanson, Partner, Akin GumpUnderwriting: The Dangers of Data and Discrimination
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Digital Underwriting: What’s Next?

Digital Underwriting: What’s Next?

The insurance industry is finally making waves in the area of digital underwriting. It’s refreshing to see some carriers step out of their comfort zones and go beyond just automating basic activities with rules engines and more advanced workflow tools. Most carriers are starting to use additional external third-party data to help support the automation process as well, reducing the operational costs of onboarding a new customer and creating a better customer experience. While it seemed to take forever for many carriers to utilize some of the basic third-party data elements, such as Medical Information Bureau or motor vehicle records, or even credit or reinsurance scores, this is finally becoming the norm.

There is much more to come, though, in the advancement of digital or automated underwriting. Some carriers and startups are just beginning to scratch the surface of how data elements and advanced tools can support the underwriting process and help the industry.

There is so much more data available today to support the underwriting of the entire insurance industry: life, health, wealth, auto, home, commercial, business, and more. Wearables (e.g., Fitbit, Apple Watch, and Garmin) and connected health devices such as blood sugar monitors, toothbrushes, and blood pressure monitors help carriers better understand a person’s health. Drones, satellite images, weather data, and connected home and business devices such as water leak, fire, or CO2 detectors better assess the risk of a home or business. Telematics devices that are built into vehicles or mobile apps track a person’s driving patterns and behaviors to help carriers better assess a driver’s risk. All of these are available today and can provide great value to the digital underwriting process, but many are not being used, or their abilities are not being leveraged well enough to provide extreme benefits to the carrier or the customer.

Now let’s add on the advancement of robotic process automation, artificial intelligence, machine learning, and cognitive computing. The insurance industry has a recipe for next-generation digital underwriting: using a combination of human expertise and technology to reduce human error, improve risk, create consistency, and reach the ultimate customer experience without any of the major downfalls.

The Silicon Valley Insurance Accelerator (SVIA) will host its annual InsurTech FUSION Summit: Rise of a Digital Insurance Industry on June 18 and 19, 2019, in San Francisco. The session Next-Gen Digital Underwriting will be a featured topic of conversation with many new data elements and technologies being discussed. Don’t miss the opportunity to learn how to take the next step in your digital underwriting journey.

Register now at www.insurtechfusion.com and get 15% off of your registration using the code SAMANTHAC15. Aite Group and SVIA look forward to seeing you there and helping you take the next step in your digital transformation journey.

Samantha Chow, Senior Life and Annuities Analyst, Aite GroupDigital Underwriting: What’s Next?
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