Creating Insanely Great Customers

Creating Insanely Great Customers

Creating Insanely Great Customers
Chapter 1

Chapter 1. Identifying Your Insanely Great Customers

Priorities
At the top of almost every CEO’s priorities are three things: customer engagement, innovation, and operational efficiency. These things have always been critical, but today we are in a digital storm that’s disrupting entire industries, and most CEOs aren’t happy with their progress. Why? Because companies are addressing these priorities as individual initiatives. The solution? Integrate and align these initiatives in every functional area within the company with a single goal: Help customers become Insanely Great by continually accelerating the breakthrough value delivered to them.

Mike ConnorCreating Insanely Great Customers
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How is CSAA using disruptive trends, technologies, & partnerships as catalysts for innovation?

How is CSAA using disruptive trends, technologies, & partnerships as catalysts for innovation?

Marik Brockman - Vice President Strategy & Innovation - CSAA

Featured Speaker

Marik Brockman, Vice President Strategy & Innovation, CSAA

Presentation Synopsis

Mega trends including changing economies, demographics, customer expectations and values, and emerging technologies such as mobile, big data

SVIAHow is CSAA using disruptive trends, technologies, & partnerships as catalysts for innovation?
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Why is Munich Re recruiting startups to disrupt customer engagement?

Why is Munich Re recruiting startups to disrupt customer engagement?

Andrew Rear , Chief Executive, Digital Partners, Munich RE

Featured Speaker

Andrew Rear , Chief Executive, Digital Partners, Munich RE

Presentation Synopsis

As an industry we don’t design for our customers, we design for ourselves. That has to change. We have to learn to design for how customer see their needs, and how they live their lives. InsurTech startups understand that and by working with them we can accelerate our ability as an industry to make insurance something people want, something that is relevant, accessible, and easy to use.

SVIAWhy is Munich Re recruiting startups to disrupt customer engagement?
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